Fullbay to Debut AI-Driven Enhancements for Service Orders at SEMA 2025

Phoenix – October 28, 2025 – Fullbay, the turn-key platform that improves the operational efficiency of heavy-duty repair shops, announced it will showcase its new AI-driven enhancements for Service Orders at the 2025 SEMA Product Showcase in Las Vegas, Nov. 4-7. These innovations, part of the company’s broader goal to bring new AI offerings across the platform, empower shops to increase technician productivity, improve communication clarity, and deliver a more professional experience to customers. The technology is set for release later this year.

Fullbay is leveraging AI to streamline core shop features and free technicians from time-consuming manual tasks. The result: shops can run more efficiently, communicate more clearly, and keep technicians focused on repairs instead of paperwork.

“Part of Fullbay’s mission to create a better life for shops is by driving innovation in commercial repair, and we’re thrilled to bring AI to these businesses,” said Trent Broberg, CEO of Fullbay. “By bringing AI into the Service Order workflow, we’re reducing the burden of documentation so technicians can focus on the work that matters most, while shops benefit from cleaner, more consistent records and a smoother customer experience.”

Key benefits of the new AI-driven enhancements include:

• Copy Refinement: Automatically transforms shorthand or rough notes into professional documentation.
• Voice-Activated Notes: Allows technicians to dictate notes hands-free while Fullbay converts speech to text in real time.
• Improved Efficiency: Reduces manual documentation time, helping shops increase productivity and speed up approvals.
• Enhanced Customer Experience: Delivers cleaner, clearer communication for estimates, invoices, and service records.

These AI capabilities mark the first wave of enhancements rolling out to Fullbay users later this year, bringing AI-powered efficiency directly into the platform.

For more information about Fullbay’s upcoming enhancements and to see the AI-powered Service Order in action, visit Fullbay at booth 11209 in the North Hall of the LVCC, see the display at the SEMA NewProduct Showcase, or visit the Fullbay website. The technology can also be seen in Fullbay’s AAPEX exhibit at booth A1248.

ABOUT FULLBAY

Fullbay revolutionizes the operations of heavy-duty repair shops and internal fleet maintenance departments to create more efficient, focused, and faster organizations. The company employs the latest technology, expertise and an AI-first approach to provide a turn-key platform that connects every function of customers’ businesses in real time from any location to improve workflow and create transparency in operations. Founded in 2014 and based in Phoenix, Arizona, Fullbay focuses on delivering operational excellence, preventive maintenance solutions, and inventory management optimization to its wide variety of customers. Through its Fullbay Cares program, the company commits to giving back to the essential workers of heavy-duty repair by supporting charitable organizations and dedicating time and resources to community service